Telegraph announces its
The transition, of course, is not without cost. There have been job losses and some people will miss their evening paper (although 'evening' became a misnomer some years ago). But the halcyon days when each medium-sized community in the UK might have justified its own daily newspaper, days when advertisers and readers had nowhere else to go, are gone.
The change to weekly is really about longevity. It's about turning evening newspapers that are losing sale and revenue at alarming rates into viable long-term businesses before they crash to earth. It is inevitable that in some smaller communities, six-day-a-week publications will become increasingly less viable. But the key to any change to weekly is that the new paper has to be substantial and of real quality. Filling a fatter paper with rewritten Press Releases and overblown what's on entries will just accelerate its decline. Think of the Sunday model, rather than the local shopper. It's also important to stress that this isn't a one size fits all solution. In some places the daily model still has legs. But I would be surprised if the managements at all daily papers selling under 25,000 aren't seriously considering the weekly option.