Sunday, 9 November 2014

Echo remembers with a touch of brilliance

In the world of 'digital first’ what is the role of print? I regularly talk about keeping a differential, being innovative and making the newspaper special. Well this morning’s Northern Echo ticks all of those boxes. The Echo, which never publishes on a Sunday, has put together a Remembrance Sunday edition. The cover and the back page are exclusive pieces of art by Middlesbrough artist Mackenzie Thorpe. The front page poppy has a dew drop, which symbolises a tear. Inside the tear is a silhouette of soldiers at war. 

The back page
The special edition features wartime front pages from the archives, a roll of honour of the region’s soldiers who lost their lives and covers how the North-East is marking the centenary.
It costs £1 – 100 pence for 100 years - and 10p for each copy goes to the Echo’s “£100,000 for 100 Years” appeal in aid of Phoenix House, a rehabilitation centre established by Help For Heroes at Catterick.

You can watch a video of how the paper came together here and read the comment by editor Peter Barron here. In it, he says 'we really should love newspapers, protect them, and never under estimate the work and care that goes into producing them - especially on days like this.'
I certainly go along with that. 
This is a very special edition of the paper. My copy is ordered. If you live outside the North-East and want one ring 01274 705248.

No comments:

Post a Comment